How to Know When It’s Time to Re-Brand

How to Know When It’s Time to Re-Brand

Our  businesses are always evolving, but we don’t always rush to change our  brand with every change in our business, because brand consistency is so  important. However, there comes a time for many of us that we realize  we have outgrown our brand. That happened to...

5 Ways to Attract More Perfect Customers

No matter what phase of our business we are in, we always want to attract more perfect customers… that is more customers who are more to our liking! Even if you have a lot of customers now, you could benefit from having a larger percentage of those being perfect...

5 Sure Signs that Your Brand is Outdated

Have you been using one brand for a long time even though your business has changed? Are you holding back your message because your brand cannot contain your new perspective? A lot of business owners believe that they should never change their brand, but this is a...
What Is Your Ultimate Niche? It’s Not What You Think

What Is Your Ultimate Niche? It’s Not What You Think

Have you have ever attended a marketing seminar and heard about the importance of discovering your “niche” market? Did you then go about trying to figure out what your niche is and having a hard time about it? Maybe you feel you don’t even understand...
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