by juliastege | Apr 8, 2013 | Blog
Our businesses are always evolving, but we don’t always rush to change our brand with every change in our business, because brand consistency is so important. However, there comes a time for many of us that we realize we have outgrown our brand. That happened to... by juliastege | Feb 21, 2013 | Blog
No matter what phase of our business we are in, we always want to attract more perfect customers… that is more customers who are more to our liking! Even if you have a lot of customers now, you could benefit from having a larger percentage of those being perfect... by juliastege | Feb 16, 2013 | Blog
Have you been using one brand for a long time even though your business has changed? Are you holding back your message because your brand cannot contain your new perspective? A lot of business owners believe that they should never change their brand, but this is a...
by juliastege | Nov 16, 2012 | Blog
Have you have ever attended a marketing seminar and heard about the importance of discovering your “niche” market? Did you then go about trying to figure out what your niche is and having a hard time about it? Maybe you feel you don’t even understand...
by juliastege | Oct 7, 2012 | Blog, Branding From the Heart, Graphic Design Portfolios, Wildy Attractive Designs
The Magical Marketing approach to branding is called Branding from the HeartTM because it starts with what is most important to you. When working with my branding clients, my objective is create the aesthetic that depicts their purpose, vision and personality...