Magical Marketing Blog
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Hiding your unique genius? Here’s why (and what to do about it!)
As a spiritual entrepreneur, you have a unique gift to share with the world. Your intuition, your healing or creative abilities, your transformative insights - they're all part of your genius. But for some reason, you're not actively sharing your gifts with the world,...
Are You Giving Away the Farm?
Everyone tells you that you must give SOMETHING away for free to attract clients online. Because people want to experience you and get a sense of your work before they go all in, so you have to give them free reports, eBooks, trainings, events, even your private time!...
Don’t Niche! Capiche? There IS Another Way!
Have you ever gone to a business or marketing expert to help you attract clients only to be told you should find a niche and narrow all your offerings down into the lowest common denominator, and then go out and target that niche? Most of the people I speak with tell...
A Kinder Gentler Social Networking Strategy
"How do I attract clients on Social Networks?" That's what a lot my peeps have been asking me lately. They feel a bit overwhelmed by all the options, and yet they know Social Networks are important to their marketing campaigns. They hear buzz about Twitch, Tik Tok,...
How I Helped Iyanla Attract Oprah
I will never forget the day back in 2010 when I got the call. “Hi! It’s Iyanla. I got my Magical Toolkit and I want my 15 minutes!” It couldn’t be! Why, just 2 weeks before I had been trying to find out what had happened to her. And now, listening to my voicemail, I...
6 Keys to Your Wildly Attractive Website
If you have website woes, you’re not the only one. I review a lot of websites and pretty much what I hear from folks about their site is: My website isn't attracting any clients… My website doesn't work or represent me well… My website is U-G-L-Y… My website needs an...
How to Make Your Website More Attractive to Your Tribe
Back in the 90s when I first started creating websites for clients, there were very few businesses online. The biggest business was Amazon.com and most of the businesses going online wanted to copy whatever Amazon.com did, including making their pages both busy and...
Why nobody ‘gets’ your brilliant offer
Are you a genius whom nobody understands... a cutting edge highly creative progressive visionary out to change the world in a loving way? Is that you? Let’s see if you can relate to this scenario: You’ve spent most of your creative energy developing your unique gift...
7 Sure Signs You Need a New Website
If you are trying to attract clients online, I believe that a website is your most essential tool. The problem is that with all the changes going on constantly in the Internet marketing world, how’s a Soulpreneur to know whether your site is fine as it is, or whether...
Have a Little Faith in You
I have to admit that I’m afraid a lot of the time. I was told that it’s due to my Enneagram type. I’m a 6 which is the core fear point. So for me my usual old regular response to things not going exactly as I want them to puts me into a fear state. I get all full of...
Eight Steps to Get Your Heart Based Business Online
As millions of people around the world are staying home due to lockdowns and self imposed isolation (I’ve been in isolation in Northern California with just my husband for a month now!), and many folks are forced to work from home, the time to get your heart-based...
Creating Magical Marketing from Nothing
I’ve been listening a lot to Eckhart Tolle, Joe Dispensa and Alan Watts lately and they talk about the power of creating from nothing. So I started thinking about creating marketing from nothing. As I pondered this, I recalled that the times I was most successful with...
Why Writing is Worth It: 8 Key Ways Content Writing can Attract, Engage, Inspire and Convert your Readers into Customers
Do you hate writing? Does the idea of content development make you squeamish? The reason I ask is that because writing has always been fun and easy for me. It didn't dawn on me for years that others really struggle with this, especially when it comes to writing...
My Zen Retreat Fire Evacuation
At 4 am on Sunday, October 27 my cell phone blasted a warning that we had to evacuate Sebastopol due to the Kincaid fires 30 miles away. We were already under evacuation warning and power was shut off across California due to high winds, but Sebastopol, known for good...
Lessons from My Father’s Passing
To say that my relationship with my father was strained would be a bit of an understatement. Highly creative, charming, handsome, hilariously funny and always smart, these positive qualities were overshadowed by the fact that the man was a rageaholic narcissist with a...
The Nasty Gremlin that Stopped My Spiritual Business
When I first came out as a law of attraction person back in 2006, I’d been dabbling in the metaphysical all my life. I was even an astrologer for a little while back in the 80s. So you would think this wouldn’t be a big deal. But it was. I was afraid to do my own...