Magical Marketing Blog
Stay up to date with our most recent news and updatesNew Magical Marketing Website Design Showcase
This is a showcase of the latest website designs created for Magical Marketing clients. Each site was created using a highly intuitive, collaborative process that allows me to discover the core essence of the client's soul purpose and express that through a unique...
Why You Need More Than Just a Website
A conversation with my potential client the other day went like this. "I need just a basic site," she said. "Something that will attract people to my new program." I was looking at her current site and noticed it was a basic cookie-cutter template site and the text...
Why Your Website’s Not Attracting or Converting Perfect Customers
Are you hiding your website because it doesn’t represent your brilliance or adequately present your unique gifts? Do you shyly admit that you don’t have a “Real” website because you couldn’t find the right Web Designer who could “Get” you? Do you wish you could have a...
Selling Your Soul (In a Good Way)
The bitter truth is that when you own a business, you need to sell. If you don’t sell, your business won’t succeed. It’s a fact of capitalism and how our economy works. Most conscious entrepreneurs I know just hate this fact of business. They wish that a steady...
Are You Afraid to Reveal Your Authentic Self?
We have to dare to be ourselves, however frightening or strange that self may prove to be. ~ May Sarton It happens every time I help someone create an authentic brand. I never know exactly when it will happen or how it will rear its head, but at some point before...
Holiday Greetings from Magical Marketing
We at Magical Marketing wish you a fulfilling holiday season, and a wildly prosperous new year! Our gift to you is the opportunity to receive a 30 minute Website Analysis and Magical Strategy Session to determine your best next steps for attracting your perfect...
Marketing: For Love or Money?
When you think about marketing, if you're like most people, money will dominate your view. It's understandable. Marketing costs money, marketing gets you to spend money, and hopefully marketing will help you earn money. But have you noticed that when you're too...
How to Attract Clients Fast in 2013
As the days creep stealthily toward 2013, you may be wondering, "How can I attract more perfect customers in the new year?" Maybe for you it seems like things didn't go exactly the way you wanted this year. Perhaps you had all the right intentions but something got in...
Ready for a Client Attraction Breakthrough? Here’s How to Get It… Fast~!
The year is drawing to a close and this is always my favorite time to start planning for the new year. But I don't want to do the usual thing everyone else does like create a new business plan or marketing wheel. I want to do something magical that will shift my point...
What Is Your Ultimate Niche? It’s Not What You Think
Have you have ever attended a marketing seminar and heard about the importance of discovering your "niche" market? Did you then go about trying to figure out what your niche is and having a hard time about it? Maybe you feel you don't even understand what a niche is?...
Infusing Your Marketing with the Law of Attraction
A new paradigm for marketing attracts your perfect customers and inspires them to take desired actions. How do we do it? By consciously using the Law of Attraction. Millions of people are talking about the ancient knowledge of the Law of Attraction that has gained...
Why They’ll Weep Over Your Marketing
It wasn't the first time it had happened this way. Out of the blue someone called me all choked up about my website. She said it to me this way, "I have been searching SO long for someone to help me, someone who could get me. I had gotten to the point where I'd given...
Overcoming Writer’s Block & Crafting Your Heart-Felt Message
A lot of my clients get stumped when it comes to crafting their heart-felt message for blogs, sales letters, websites and the like. It's not unheard of that someone will tell me they have been stumped on this for over a year or even years! I have a theory about why...
Soul Symbol and Logo Designs by Julia Stege the Magical Marketer
The Magical Marketing approach to branding is called Branding from the HeartTM because it starts with what is most important to you. When working with my branding clients, my objective is create the aesthetic that depicts their purpose, vision and personality...
The Umbrella Brand: How to Cohesively Brand Your Different Offerings
"Umbrella Brand" is an industry term for an overarching brand used across multiple related products. Giant companies like Heintz, Levi Strauss, and Sony use Umbrella Branding to promote a whole range of products cohesively. For instance, Heintz recently launched a...
Back to School Flashback and the Law of Attraction
I remember that old “Back to School” dread I used to get around this time of year when I was a kid. For me, “Back to School” sale advertisements remind me of those early teen years when cool 3-ring binders or a new set of colored markers could only marginally distract...